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8th May 2023 EDT RELEASES

PUMA Celebrates Pride Month With the Suede “We Are Everything”

Continuing their advocacy of equality, in all aspects.


Only a few weeks remain before Pride Month, and the biggest brands in the sportswear industry have by now established na annual release cycle of footwear honoring the LGBTQIA+ community. PUMA’s efforts are summed up in the Suede “We Are Everything”, abbreviated to WAE.

Black, white, and a vibrant array of colors dress the icon, its palette chosen to promote individuality. While the majority of the upper has a black suede finish, certain areas disrupt this uniformity, such as the presence of the white leather Formstrip on the profiles. A striking mix of colors and graphics—some Puma emblems, hearts, and other patterns—preside over it on the medial traversing through to the bottom of the heel.

Further on at the rear, introduces an emblem wherein a rainbow-colored arms form a wheel. Close by, the words “We Are Everywhere” are embossed on the bottom of the lateral heel. Lastly, the sole unit comes in a rainbow color with the Puma emblem on the footbed.

In other sneaker-related news, check out the Reebok Classic Leather Pump.