Looking for the best deals on sneakers? Black Friday is right around the corner, but why wait to grab great deals on your favorite kicks? Discover how to snag sneakers under retail on SNKRDUNK and get ahead of the sales rush. Whether you’re planning to buy now or save even more during Black Friday, these tips will ensure you’re always getting the best price!

What Does “Under Retail” Mean?

“Under retail” refers to buying a product, like a pair of shoes, for less than its original retail price. Retail price is the standard cost set by the brand when the item is released in stores. For sneakerheads, scoring a pair under retail is like finding treasure—getting that limited-edition or hype pair without paying full price (or more) is the ultimate win.

Why Products Go “Under Retail”?

This can happen for several reasons, including:

• Resale Market: Sneakers often become more valuable on the resale market, especially limited-edition or highly sought-after releases. However, there are times when the resale price drops below the original retail price.

• Sales and Promotions: Brands may offer discounts or sales on certain sneakers, making them available under retail price.

• Stock Clearance: Retailers may sell excess inventory at a discounted price to make room for new arrivals.

How to Find Shoes Under Retail on SNKRDUNK:

• Browse SNKRDUNK Japan’s Under Retail Section: The easiest hack to find sneakers under retail? Go to SNKRDUNK Japan website and head straight to SNKRDUNK’s dedicated section “Below-list price sneakers” here. Here, you’ll find a wide selection of kicks that are already listed below their original price, including popular models like Jordans under retail. Copy the sneaker name or SKU and find it in the SNKRDUNK global app/ website at starting prices below retail

• Favorite now to Set Alerts for Price Drops: Add your favorite sneakers to your cart or ‘favorite’ them in your desired size by clicking the ‘heart’ icon and choosing your size. That way, you’ll be notified if the price drops, and you can swoop in to buy before anyone else even realizes the deal is there. Watch for potential additional discounts too. Buying now ensures you don’t miss out, but waiting until Black Friday could mean even bigger savings. Either way, you’re set up for the win.

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Top Shoes Under Retail Price You Can Buy Now

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Pro Tip: Plan Ahead for Black Friday Deals

Black Friday might still be a month away, but it’s never too early to start preparing. By adding sneakers under retail to your cart now on SNKRDUNK, you’re setting yourself up for potential additional savings on November 29. If the price drops further, you’ll be ready to pounce—plus, you won’t have to worry about items selling out.
Keep an eye on SNKRDUNK for exclusive discounts and deals on a wide range of sneakers. You may find even more sneakers under retail price during this shopping extravaganza.

Why SNKRDUNK Is the Best Place to Shop Sneakers Under Retail

• Vast Selection Across Brands for the Best Price

Whether you’re looking for under-retail Jordans, Nike, adidas, or even price-down limited-edition collabs, SNKRDUNK has got you covered with the best price on resale markets.

• Guaranteed Authenticity

Every pair goes through a strict authentication process, so you can shop with confidence, knowing you’re getting the real deal.

Scoring sneakers under retail is a win any day of the year, but combine that with the upcoming Black Friday sales, and you’ve got an even bigger opportunity to build your collection without breaking the bank. Download the SNKRDUNK App, and get ahead by favoriting your top picks.

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Stay locked to SNKRDUNK Magazine and follow us on our socials below for more tips, news, and exclusive deals on sneakers, streetwear, and TCG. Additionally, if you want to try a pair out, visit our stores in Singapore and Japan!

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