[Update 21 May 2024] Official product images of the LOEWE x On SS24 collection have emerged! Among a range of colorways of the Cloudtilt 2.0, an exclusive Neon Yellow Cloudtilt model will also be available. Check out the lineup in the gallery above and stay tuned for the global launch on 23 May.
Following previous collaborations, Spanish luxury fashion house LOEWE and Swiss sportswear label On Running reunite for a Spring/Summer 2024 release, themed “Crafted for All Conditions”.
Expanding on their collaborative take on the Cloudtilt model, the duo now presents a lineup of Cloudtilt 2.0 colorways.
The shoes feature a multi-layered performance mesh and textile upper, accentuated by a sturdy rubber toeguard. Adding LOEWE’s minimal yet sophisticated touch, co-branding appears on the lateral sides, padded tongues, and heel tabs.
Additionally, a range of performance-based apparel will arrive alongside the footwear model.
The LOEWE x On SS24 collection will pre-launch on loewe.com on 21 May, exclusively for those who registered for early access, followed by a global release on 23 May via LOEWE, On, and select retailers.
In other news, check out the NEEDLES x Reebok Beatnik Mules.
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