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19th October 2023 EDT RELEASES

PUMA Partners with Hajime Sorayama on 75th Anniversary Collection

The Japanese artist's signatures present on all the pieces of the celebratory footwear and apparel collection.

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Swarovski (Creators Lab) recently honored PUMA’s 75th anniversary with a special bedazzled PUMA Suede. In continuance of the celebration, the German legacy sportswear brand has partnered up with renowned Japanese artist Hajime Sorayama for a collection of footwear and apparel.

Sorayama is known for his hyperrealistic paintings of robots and cyborgs, and his influence can be seen throughout the collection. The PUMA Clyde, for a start, is dressed in a silver metallic finish with gilded accents, while the Slipstream Mid features a more understated look.

Moreover, the collection also includes a variety of apparel pieces, such as puffer vests, zip-up shirts, and hoodies, all of which feature Sorayama’s reinterpreted Jumping Cat logo.

The Hajime Sorayama x PUMA collection will be available at PUMA.com and select retailers from 22 October.

Elsewhere, check out the JOEGUSH x Reebok Premier Road Plus.

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