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13th October 2023 EDT RELEASES

Dress Like an Alumni of Hiroshi Fujiwara’s FRAGMENT UNIVERSITY

The collection in its entirety is available now at the program's website!

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Hiroshi Fujiwara, the de facto godfather of streetwear, announced back in July the opening of FRAGMENT UNIVERSITY, a new initiative that will explore business skills and his method of “non-verbal marketing”.

The curriculum, limited to just 50 students, will cover input techniques, ideation, collaboration techniques, and other skills Fujiwara has implemented over the decades. Students will also attend special lectures with guests from companies that he’s partnered with in the past, such as Nike and Starbucks.

In line with the launch of FRAGMENT UNIVERSITY, an array of official merch was put together, including hoodies, crewneck sweatshirts, T-shirts, and a backpack in collaboration with EASTPAK.

The collection is available now at FRAGMENT UNIVERSITY’s website. Make haste before they sell out!

In other streetwear-related news, Hiroshi Fujiwara has just teased a possible fragment x Nike SB Zoom Blazer Low. You can also shop the latest streetwear on the SNKRDUNK App via the banner below:

Streetwear on the SNKRDUNK App

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