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19th May 2023 EDT RELEASES

Levi’s Korea Announces Live in Levi’s Music Concert With NewJeans and More

Celebrating the 150th anniversary of the 501 series.


The Levi’s 501 series is a timeless and renowned collection that has been a mainstay in the wardrobes of many individuals, regardless of age and gender.

Not only has the denim label designated May 20 as the annual celebration of the iconic jeans model, but 2023 also marks 150 years since the creation of the inaugural pair of 501s.

To commemorate the occasion, Levi’s Korea has now officially announced a Live in Levi’s Music Concert, which will feature exclusive contents and performance acts by guests including NewJeans, Zior Park and BIG Naughty.

Slated to take place on May 20 5:01pm KST, stay tuned at Levi’s Korea Instagram and YouTube for more updates with regards to the Live in Levi’s Music Concert.

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