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11th January 2024 EDT RELEASES

The Nike Air Jordan 4 “Bred Reimagined” Arrives 17 February

Another legendary silhouette gets "Reimagined".

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[Update 11 Jan 2024] Official images of the Nike Air Jordan 4 “Bred Reimagined” have emerged! Check them out via the gallery above while we anticipate the pair’s 17 February release.

[Update 20 Nov 2023] Its 17 February 2024 release date draws more imminent by the day. For the latest look of the Nike Air Jordan 4 “Bred Reimagined”, retail images courtesy of JD Sports UK have come to light. Check them out at the gallery above!

[Update 5 Oct 2023] @xcsnkr just shared new images of the Nike Air Jordan 4 “Bred Reimagined”. Therein is a preview of its accompanying hangtag. It’s been more than half a year since the news was broken but the pair’s arrival is only a few months away now. Keep a lookout for them on 17 February when they drop at Nike SNKRS. Official images shouldn’t be far behind now. Stay tuned!

[Update 12 Jun 2023] New details, with the inclusion of the most important one, have emerged of the Nike Air Jordan 4 “Bred Reimagined”. As stated in the headline, the pair will be released during All-Star weekend next year on 17 February. They’re also believed to retail for US$215, so if nothing else changes, find them then on SNKRS. Stay tuned as we await official images!

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While it’s nothing new for Jordan Brand to bring back retro silhouettes from time to time, the “Reimagined” series started off with a big bang that shook the entire sneaker industry. The Air Jordan 1 High “Lost & Found Reimagined” kicked things off late last year, and the Air Jordan 3 “White Cement Reimagined” is soon set to join the collection next week.

It doesn’t seem like Jordan Brand is slowing down with the series either. Rumors began circulating that a possible Air Jordan 1 Retro High OG “Royal” Reimagined will join its OG siblings next year. To add fuel to the fire, another legendary silhouette—the Air Jordan 4 “Bred”, will soon get its own “Reimagined” makeover as well.

According to @zsneakerheadz and @sneakerfiles, the Jordan Brand will bring out the Air Jordan 4 “Bred Reimagined” come March 2024. This will definitely be music to the ears of Jordan 4 and specifically “Bred” lovers, given that they’re still waiting for the Off-White × Nike Air Jordan 4 “Bred” that hasn’t arrived.

Also known as the “Black Cement”, the Air Jordan 4 “Bred” debuted in 1989 following Michael Jordan’s first MVP award. Yes, the “Bred” was also the shoe he wore when he took “The Shot” against the Cleveland Cavaliers. Since then, 5 different renditions of the infamous colorway have been released, with a sixth possibly on the horizon.

However, contrary to what we’ve seen thus far with the “Reimagined” series, @sneakerfiles has remarked that the “Bred” might not come in a vintage makeover. While that remains to be seen, what’s certain is that the OG “Nike Air” branding will return on the heel. Another big W for retro Jordan lovers.

It’s definitely still early days for the “Bred Reimagined”, so hold onto your boats for now. We’ve already seen the Air Jordan 1 High “Black Toe Reimagined” possibly being scrapped, despite being initially reported to drop this Holiday season. And that’s not even including the aforementioned Off-White rendition which hasn’t seen the light of day either.

For now, let’s take a walk through memory lane and revisit the OG 1989 Air Jordan 4 “Bred” via the top slider above. Stay tuned as we’ll be sure to keep you updated on this one.

Image: Sneaker History

Air Jordans on the SNKRDUNK App

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