{"id":515269,"date":"2026-07-27T13:54:49","date_gmt":"2026-07-27T05:54:49","guid":{"rendered":"https:\/\/snkrdunk.com\/en\/magazine\/?p=515269"},"modified":"2026-07-27T15:20:11","modified_gmt":"2026-07-27T07:20:11","slug":"jjjjound-and-new-balance-unveil-a-technical-take-on-the-740-mushroom-30th-july-2026","status":"publish","type":"post","link":"https:\/\/snkrdunk.com\/en\/magazine\/2026\/07\/27\/jjjjound-and-new-balance-unveil-a-technical-take-on-the-740-mushroom-30th-july-2026\/","title":{"rendered":"JJJJound and New Balance Unveil a Technical Take on the 740 “Mushroom” [30th July 2026]"},"content":{"rendered":"\n

A Technical Take on a 2000s Classic<\/strong><\/h3>\n\n\n\n

The latest collaborative sneaker between JJJJound and New Balance was officially revealed on JJJJound’s Instagram. Sneakerheads are already hyped, as this upcoming drop is rumored to be one of the cleanest releases of the season.<\/p>\n\n\n\n

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About JJJJound x New Balance 740 “Mushroom”<\/strong><\/h3>\n\n\n\n

This silhouette uses the “740,” a 2000s fitness running shoe, as its base, incorporating JJJJound’s signature minimalist updates. The upper features an earth-tone palette reminiscent of a mushroom, paired with a sleek black “N” logo. Notably, the upper construction transitions from the traditional open mesh and synthetic leather combination to a streamlined, lightweight no-sew structure.<\/p>\n\n\n\n

The sole is equipped with ABZORB cushioning technology. Vibrant red and navy accents pop around the tongue, heel, and eyelets, while the JJJJound logo is engraved on the outer heel counter. This sneaker perfectly blends an urban aesthetic with functional beauty, making it an effortless chic addition to any wardrobe.<\/p>\n\n\n\n

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via: <\/strong>jjjjound<\/a><\/p>\n\n\n\n

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