{"id":33416,"date":"2022-08-24T17:36:54","date_gmt":"2022-08-24T09:36:54","guid":{"rendered":"https:\/\/snkrdunk.com\/en\/magazine\/?p=33416"},"modified":"2022-11-21T20:14:15","modified_gmt":"2022-11-21T12:14:15","slug":"jd-sports-exclusive-new-balance-550-with-white-university-blue-white-black-bbw550jc","status":"publish","type":"post","link":"https:\/\/snkrdunk.com\/en\/magazine\/2022\/08\/24\/jd-sports-exclusive-new-balance-550-with-white-university-blue-white-black-bbw550jc\/","title":{"rendered":"JD Sports Exclusive: New Balance 550 with Sky Blue and Black Accents"},"content":{"rendered":"<p>With the New Balance 550&#8217;s popularity in recent times, it&#8217;s hard to imagine that this silhouette originated as a basketball court shoe in 1980s. The modern obsession with the NB550s has led it to be a canvas for a host of fresh inline colorways and highly anticipated collaborations (notably with Teddy Santis&#8217; Aim\u00e9 Leon Dore). Bearing this, we can expect these new JD Sports-exclusive colorways to become an instant hit \u2014 fly off the shelves, even.<\/p>\n<p>The first of which is a New Balance 550 \u2018White University Blue\u2019 that will have pastel lovers in a chokehold. Retaining design features that popularised the 550s, the low profile design sees hits of baby blue on the lining, parts of the heel and on portions of the outsole. The N logo takes on a neutral light gray (though still piped with sky blue), as do the remaining parts of the outsole. But don&#8217;t let its cute looks mislead you: the silhouette keeps all of the necessary padded tongues and cuffs for durability and comfort.<\/p>\n<p>Alongside this lighter color palette is a Black\/White colorway that would satiate those that prefer a monochromatic look. Crafted with similar colorblocking fashion as the NB550 White University Blue, the blue portions now take on a moody jet black. Both pairs come with simple white laces to ensure the pairs&#8217; versatility as a styling option.<\/p>\n<p>The women&#8217;s New Balance 550 White University Blue will lead the charge of this JD Sports-exclusive release and will drop on 25 August. The Black\/White iteration will follow closely in the next few weeks.<\/p>\n<p>In other New Balance-related news, retailer <a href=\"https:\/\/snkrdunk.com\/en\/magazine\/2022\/08\/02\/size-x-new-balance-1906r-pack-release-retail-2022\/?slide=right\" target=\"_blank\" rel=\"noopener\">size? also has an upcoming New Balance collaboration<\/a>, albeit on the 1906R.<\/p>\n<p style=\"text-align: center;\">\n<p><a href=\"https:\/\/www.instagram.com\/snkrdunk_int\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-22285 size-full\" src=\"https:\/\/snkrdunk.s3.ap-northeast-1.amazonaws.com\/en\/magazine\/wp-content\/uploads\/2022\/07\/20154621\/Magazine-Bottom-Banner-copy.webp\" alt=\"Magazine-Bottom-Banner\" width=\"970\" height=\"300\" srcset=\"https:\/\/snkrdunk.s3.ap-northeast-1.amazonaws.com\/en\/magazine\/wp-content\/uploads\/2022\/07\/20154621\/Magazine-Bottom-Banner-copy.webp 970w, https:\/\/snkrdunk.s3.ap-northeast-1.amazonaws.com\/en\/magazine\/wp-content\/uploads\/2022\/07\/20154621\/Magazine-Bottom-Banner-copy-300x93.webp 300w, https:\/\/snkrdunk.s3.ap-northeast-1.amazonaws.com\/en\/magazine\/wp-content\/uploads\/2022\/07\/20154621\/Magazine-Bottom-Banner-copy-768x238.webp 768w, https:\/\/snkrdunk.s3.ap-northeast-1.amazonaws.com\/en\/magazine\/wp-content\/uploads\/2022\/07\/20154621\/Magazine-Bottom-Banner-copy-282x87.webp 282w\" sizes=\"(max-width: 970px) 100vw, 970px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A win for the ladies! Two JD Sports-exclusive colorways \u2014 White University Blue &#038; Black\/White \u2014 are landing on the women&#8217;s New Balance 550.<\/p>\n","protected":false},"author":23,"featured_media":33520,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2,21,18,6],"tags":[],"class_list":["post-33416","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brands","category-calendar","category-latest-news","category-new-balance"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/posts\/33416"}],"collection":[{"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/comments?post=33416"}],"version-history":[{"count":11,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/posts\/33416\/revisions"}],"predecessor-version":[{"id":63066,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/posts\/33416\/revisions\/63066"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/media\/33520"}],"wp:attachment":[{"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/media?parent=33416"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/categories?post=33416"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/tags?post=33416"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}