{"id":21007,"date":"2022-07-18T13:14:10","date_gmt":"2022-07-18T05:14:10","guid":{"rendered":"https:\/\/snkrdunk.com\/en\/magazine\/?p=21007"},"modified":"2022-07-19T18:36:05","modified_gmt":"2022-07-19T10:36:05","slug":"release-23-jul-todays-special-atmos-x-asics-gel-lyte-iii-og-black-wagyu-beef","status":"publish","type":"post","link":"https:\/\/snkrdunk.com\/en\/magazine\/2022\/07\/18\/release-23-jul-todays-special-atmos-x-asics-gel-lyte-iii-og-black-wagyu-beef\/","title":{"rendered":"Today&#8217;s Special:\u00a0atmos x ASICS GEL-LYTE III OG \u201cBlack Wagyu Beef\u201d\u00a0"},"content":{"rendered":"<p style=\"text-align: left;\">\n<p><span style=\"font-size: revert; color: initial;\">The latest collaboration between atmos and ASICS is a pair based on the concept of &#8220;Black Wagyu Beef,&#8221; led by meat-loving celebrity Jimon Terakado. Jimon Terakado is a member of the comedy trio &#8220;Ostrich Club&#8221; and is known as one of the best gourmets in Japan&#8217;s entertainment industry. With his knowledge and obsession that surpasses that of professionals, a&nbsp;special &#8220;GEL-LYTE \u2162&#8221; sublimated with Terakado&#8217;s specialties will be coming in our way<\/span><span style=\"font-weight: 400;\">\u2013<\/span><span style=\"font-size: revert; color: initial;\">atmos x ASICS GEL-LYTE III OG \u201cBlack Wagyu Beef\u201d.<\/span><\/p>\n<p>ASCIS GEL-LYTE III OG was created in 1990 and has been loved for many years because of its distinctive design. The model will be upgraded to a more luxurious design featuring gold embroidery on a jet-black body. Uniquely, this pair of sneakers will feature a body hair of a Wagyu cow as its base while the patent leather resembles the cow&#8217;s eyes.<\/p>\n<p>The heels are stamped with the golden embroidered text of &#8220;KOBE,&#8221; &#8220;MATSUSAKA,&#8221; and &#8220;OMI,&#8221; representing the three brands of black Wagyu beef. In addition,&nbsp;the text &#8220;PRIME&#8221; is embroidered in gold on the side. The look is completed with&nbsp;insoles that are printed with graphic image of finely marbled beef.&nbsp;The details of the sneakers give it a luxurious style that only black Wagyu beef can offer.<\/p>\n<p>To commemorate the collaboration shoes, two socks design and a small figurine will be released on the same date. &#8220;MEAT CAMO SOCKS&#8221; and &#8220;SHIMOFURI CAMO SOCKS,&#8221; are two socks designs that come printed with&nbsp;marbled meat graphic. In addition,&nbsp;a marbled concept Kinnikuman figurine was also created.&nbsp;The model is inspired by the childhood of Kinniku Suguru, a.k.a. Kinnikuman, which is &nbsp;a famous Japanese manga series. The figurine&nbsp;should not be missed by figure collectors and sneakerheads!<\/p>\n<p><span style=\"font-size: revert; color: initial;\">The atmos x ASICS GEL-LYTE III OG \u201cBlack Wagyu Beef&#8221;&nbsp;is up for lottery on atmos&#8217; website until 21 July, 8:59AM JST with a general release on atmos&#8217; website and directly managed stores on 23 July. The retail price for atmos x ASICS GEL-LYTE III OG \u201cBlack Wagyu Beef&#8221; is set at \u00a520,350 (US$147), while the socks and figurine are priced at \u00a52,200 JPY (US$16) and \u00a513,000 JPY (US$95) <\/span><\/p>\n<p>In other sneaker-related news, check out this pair of <a href=\"https:\/\/snkrdunk.com\/en\/magazine\/2022\/05\/25\/release-28-may-a-furry-new-balance-2002r-sneaker-modelled-after-shibuyas-rats\/\">rodent-infested New Balance 2002Rs.<\/a><\/p>\n<h3 class=\"p1\">The SNKRDUNK app is available now and we offer worldwide shipping! <a href=\"https:\/\/app.adjust.com\/o95b9rl\" target=\"_blank\" rel=\"noopener noreferrer\">Download now<\/a>, or check out our <a href=\"https:\/\/snkrdunk.com\/en\/\" data-nodal=\"\">website<\/a> today. For more on how to use SNKRDUNK app, <a href=\"https:\/\/snkrdunk.com\/en\/magazine\/2021\/11\/11\/how-to-use-snkrdunk-app-worldwide\/\" target=\"_blank\" rel=\"noopener noreferrer\">click here<\/a>.<\/h3>\n<h3>Follow us on&nbsp;Instagram&nbsp;at <a href=\"https:\/\/www.instagram.com\/snkrdunk_int\/\" target=\"_blank\" rel=\"noopener noreferrer\">@snkrdunk_int<\/a>&nbsp;for the latest on the hottest sneakers and streetwear releases!<strong><a href=\"https:\/\/www.instagram.com\/snkrdunk_int\/\" data-nodal=\"\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1909\" src=\"https:\/\/snkrdunk.s3.ap-northeast-1.amazonaws.com\/en\/magazine\/wp-content\/uploads\/2021\/10\/13093405\/global_ig_banner.png\" sizes=\"(max-width: 970px) 100vw, 970px\" srcset=\"https:\/\/snkrdunk.s3.ap-northeast-1.amazonaws.com\/en\/magazine\/wp-content\/uploads\/2021\/10\/13093405\/global_ig_banner.png 970w, https:\/\/snkrdunk.s3.ap-northeast-1.amazonaws.com\/en\/magazine\/wp-content\/uploads\/2021\/10\/13093405\/global_ig_banner-300x124.png 300w, https:\/\/snkrdunk.s3.ap-northeast-1.amazonaws.com\/en\/magazine\/wp-content\/uploads\/2021\/10\/13093405\/global_ig_banner-768x317.png 768w, https:\/\/snkrdunk.s3.ap-northeast-1.amazonaws.com\/en\/magazine\/wp-content\/uploads\/2021\/10\/13093405\/global_ig_banner-282x116.png 282w\" alt=\"\" width=\"970\" height=\"400\"><\/a><\/strong><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Dedicated to beef-lovers, here&#8217;s a meaty serving from atmos x ASICS! <\/p>\n","protected":false},"author":23,"featured_media":21009,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8,2,21,18,19],"tags":[],"class_list":["post-21007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-asics","category-brands","category-calendar","category-latest-news","category-releases"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/posts\/21007"}],"collection":[{"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/comments?post=21007"}],"version-history":[{"count":21,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/posts\/21007\/revisions"}],"predecessor-version":[{"id":21854,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/posts\/21007\/revisions\/21854"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/media\/21009"}],"wp:attachment":[{"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/media?parent=21007"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/categories?post=21007"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/snkrdunk.com\/en\/magazine\/wp-json\/wp\/v2\/tags?post=21007"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}