GameStop’s Pivot Towards Collectibles Results in US$44.8 Million Quarterly Profit
Even more remarkably, their video game sales declined—meaning that the profit was almost entirely built on collectible sales.
GameStop has confirmed that in the quarter ending on 3 May 2025, the company registered a net profit of US$44.8 million. The bulk of this profit was driven by collectibles, including TCG products and tabletop games.
This outcome has vindicated GameStop’s pivot towards focusing on collectibles starting from 2024. Over the period analyzed, GameStop stores sold a cumulative US$211.5 million worth of collectibles—an approximate 55% increase over the same period of one year ago, when the figure was US$136.8 million.
Commenting on this, GameStop CEO Ryan Cohen said, “We are focusing on trading cards as a natural extension of our existing business. The trading card market—whether it’s sports, Pokémon, or collectibles, is aligned with our heritage—it fits our trading model, it appeals to our core customer base, and it’s deeply embedded in physical retail. Unlike software, it’s tactile. Unlike hardware, it has high margin potential. It’s a logical expansion.”
Cohen’s remarks were backed up by the fact that unlike GameStop’s collectibles sales, GameStop’s cumulative sales of video games, hardware, and gaming accessories sharply declined over the period in question. These sales fell by 30% when compared to the prior quarter.
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