K-pop’s rising stars BOYNEXTDOOR are turning heads in the fashion world as they reunite with Japanese fashion retailer WEGO, following their successful stint as ambassadors for FW24. Back for SS25, they’re not just stopping at campaigns—this collab is leveling up with the launch of original, co-designed items that blend BOYNEXTDOOR’s youthful, trendsetting energy with WEGO’s streetwear flair.

About the BOYNEXTDOOR x WEGO SS25 Collection

The BOYNEXTDOOR x WEGO SS25 collection features logo-focused staples like a bold graphic tee, a retro-inspired raglan long sleeve tee, and a versatile denim shirt perfect for layering. For those seeking a sporty edge, the track jacket and pigment-damage cap add a touch of urban cool to the mix.

But the real novelty gift? A shoelace set that’s as versatile as it is stylish—not only can it be used to upgrade your sneakers, but it also doubles as a chic belt to tie your look together. And here’s the kicker: with every item purchased from the collab or campaign-featured collection, you’ll receive one shoelace set to complete your ensemble.

Release Details

With prices ranging from 3,299 JPY (~US$22) to 5,499 JPY (~US$37), the BOYNEXTDOOR x WEGO SS25 collection launches online on 7 March, 12PM (JST) via WEGO.jp, and in-stores on 14 March via WEGO. ONEDOORs, don’t miss out!

In other news, check out the G-Dragon Übermensch Knit Cap Merch.

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