[Update 2 Oct 2024] The PLEASURES x ASICS GEL-NYC is now slated to drop on 11 October! Check out the campaign visuals in the gallery above as we anticipate the official launch!

LA-based label PLEASURES joins forces with the renowned sportswear brand ASICS for a collaborative project. This partnership will see PLEASURES put its unique spin on the coveted GEL-NYC footwear model.

Crafted from a luxurious mix of mesh, suede, and leather, the PLEASURES x ASICS GEL-NYC boasts a premium aesthetic. The upper stuns with a vibrant colorway, featuring pops of pink, purple, and yellow.

A grounded brown hue graces the mudguard and technical outsole, ensuring both durability and a touch of visual harmony. For a signature touch, PLEASURES branding finds its place on both the toebox and insole.

While release details remain under wraps, we can expect the PLEASURES x ASICS GEL-NYC to drop via PLEASURES, ASICS, and select retailers in the coming months. Stay tuned for official announcements!

In other news, check out the BEAUTY&YOUTH x ASICS GT-2160.

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