Real vs. Fake: Authenticating the Supreme x Burberry Box Logo Hoodie

8th August 2025 EDT FEATURES

Real vs. Fake: Authenticating the Supreme x Burberry Box Logo Hoodie

Learn the expert-level details that separate a real piece from a high-quality fake.

Supreme x Burberry Box Logo Hooded Sweatshirt "Pink" Retail US$

With the immense popularity of Supreme’s box logo items, it’s no surprise that counterfeit versions are widely available. Those looking to purchase the Supreme x Burberry Box Logo Hooded Sweatshirt “Pink” from a resale market should proceed with caution. While fakes are becoming increasingly difficult to distinguish from authentic items, experts have highlighted several key differences to assist buyers.

The Supreme x Burberry Collaboration

Released during the Spring/Summer 2022 season, the collaboration between Supreme and Burberry was a major event in both the streetwear and high fashion communities. The box logo hoodies and t-shirts, which incorporate the classic Burberry check pattern, were particularly coveted and remain popular on resale platforms.

Supreme x Burberry Box Logo Hooded Sweatshirt “Pink”

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Key Differences to Spot a Fake

Professional authenticators inspect many details, but there are several more obvious indicators to look for on the hoodie.

• Box Logo Color: The color of the Burberry check pattern on a counterfeit version is often a different shade compared to the authentic one.

• Print Texture: Fake items use different dyes, which results in the box logo print having a distinct feel.

• Neck Tag: The font on a fake neck tag is typically thicker and longer than the genuine article. Additionally, on the reverse side of the tag, the font for “SMALL” and the stitching will also differ.

• Embroidery: Differences can be observed in both the Burberry horse logo and the Supreme logo embroidery. Authentic items feature finer stitching and clearer details.

• Inner and Hang Tags: The size of the inner tags and the spacing between the letters will be incorrect on a counterfeit item. The color of the hang tag may also be different.

• Infrared Camera Test: This advanced method is a definitive way to identify a fake. When viewed under an infrared camera, the color of an authentic neck tag will disappear, whereas the fake one will remain visible.

Final Thoughts

Counterfeiters are continually improving their production methods, making it challenging for individuals to spot a fake on their own. The most reliable way to ensure a purchase is authentic is to buy from a reputable reseller where every item undergoes professional authentication.

What is SNKRDUNK Lab?

As a leader in the industry, our lab is dedicated to tackling the social and economic problems caused by counterfeit goods. We aim to improve authentication technology and raise awareness about fakes by strengthening our partnerships with domestic and international experts and research institutions. By combining technology, data, and human expertise, we are creating the future standard for what is authentic.

Our Main Activities

Investigating and Researching Counterfeit Goods
SNKRDUNK currently maintains an authentication accuracy rate of 99.97%. We will continue to conduct research and investigations, utilizing Japan’s largest database of counterfeit products to stay ahead of the curve.

Improving Our Authentication Technology
By introducing and researching various tools, including X-ray, infrared, and microscopes, we are enhancing our technology to ensure we can authenticate every single item.

Communicating for Public Awareness
We will regularly publish market reports based on our partnerships with external organizations and experts, as well as on insights and research findings gathered from the field.