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24th July 2025 EDT RELEASES

LEGO x Nintendo Game Boy [Release Date/Price/Where To Buy]

Relive the magic of retro gaming!

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Get ready to rewind time and relive your childhood memories—this time, with a brick-by-brick twist. LEGO is teaming up with Nintendo to bring fans an almost life-sized replica of the iconic Nintendo Game Boy handheld console.

About the LEGO x Nintendo Game Boy

This meticulously crafted set lets you build the retro gaming legend in stunning detail, boasting 421 pieces that capture every feature from the classic D-pad to the SELECT, START, A, and B buttons exactly as you remember.

But the nostalgia doesn’t stop there. The set includes a buildable cartridge that slots perfectly into the console’s cartridge port, adding an extra layer of authenticity. Plus, the lenticular screen offers a playful choice between the pixelated game display or the iconic “Nintendo” start screen, making this model a true collector’s piece.

Once assembled, the Game Boy replica can be proudly displayed on its included stand, turning your desk or shelf into a shrine to retro gaming history.

Release Details

Launching on 1 October, the set is priced at a wallet-friendly 9,280 JPY (~US$63), making it a perfect gift for longtime gamers and LEGO enthusiasts alike.

In other news, check out the Chiikawa x CASETiFY Summer 2025 collection.

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