Wear Your Story on Your Back

From WILDSIDE YOHJI YAMAMOTO, the experimental concept store from the legendary YOHJI YAMAMOTO, a new collection of original apparel is set to drop. Known for its curated selection that transcends fashion to include art and lifestyle, WILDSIDE is once again channeling its unique identity into wearable art. The WILDSIDE YOHJI YAMAMOTO Original Shirts Collection is rumored to be launching on the 9th July 2025, in Japan.

About the WILDSIDE YOHJI YAMAMOTO Original Shirts Collection

This collection tells a story through bold statements. Drawing deep inspiration from vintage souvenir jackets (sukajan) and Vietnam-era jackets (betojan)—staples that command a cult following in the vintage market—these shirts are reimagined with the brand’s distinct edge.

The highlight is the intricate, heavy embroidery that adorns the back. Featuring the “WILDSIDE” logo alongside the names of its physical store locations, “HARAJUKU” and “OSAKA,” the designs pay homage to the epicenters of Japanese street fashion. Each piece is more than just a shirt; it’s a distillation of the brand’s heritage and a bold declaration of its identity. This is your chance to own a piece of the WILDSIDE story.

Japan Release Details

• Release Date: 9th July 2025
• Price: ¥46,200 (incl. tax)
• Web site: https://wildside-online.jp/shop/g/gWP-B10-250-1-03/?slide=modal

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