From McDonald’s Happy Meals to buzzworthy drops with GU and New Era, Chiikawa never fails to impress with its string of irresistible collaborations. This time, the beloved characters are teaming up with Sanrio Characters for a merch collection that’s already making waves among fans and collectors alike.

About the Chiikawa x Sanrio Characters Merch

The new lineup is a celebration of kawaii synergy: Chiikawa and Sanrio friends don each other’s fluffy, plush mascot suits for a series of designs that are as adorable as they are creative.

The collection is extensive, featuring plushies (like Chiikawa dressed as Hello Kitty), mascot holders, eco bags, tote bags, sticker sets, and even secret “flocky” mascots and hair clips—where the surprise is half the fun, since you won’t know which character you’ll get until you open the package.

Release Details

Mark your calendars—the Chiikawa x Sanrio Characters merch collection is set to launch on 13 June via 75 Sanrio stores nationwide, department store Sanrio corners, and online.

On launch day, purchases at physical stores are limited to winners of a special lottery for Sanrio+ members at Silver or Gold status, ensuring a fair shot for devoted fans. Online, members can buy up to two of each item per character, and every 3,300 JPY (~US$23) spent nets a random mini drawstring pouch as a special gift.

For full details, check out the official page here.

In other news, check out the POP BEAN THE MONSTERS Forest Fairy Tale Set LABUBU Waiting For The Prologue figure.

Alternatively, you can also head to the SNKRDUNK App via the banner below and browse the latest and greatest in sneakers, streetwear, and TCG.

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