Singapore’s fashion and sports communities came together in full force as adidas marked the grand opening of its stunning new Marina Bay Sands concept store on 1 April—a space designed to redefine sport-inspired luxury.

The celebration reached its peak on 3 April with an electrifying soirée that blended high-energy performances, fashion, and bespoke artistry, solidifying adidas’ commitment to community, creativity, and innovation.

A Runway Reunion

Hosted by 987FM DJ and adidas Creator Chow, the evening was a tribute to the passion and achievements that unite the adidas family. The night kicked off with a vibrant lion dance performance, followed by a heartfelt token of appreciation—stainless steel bouquets by Baremetalco—presented to key brand leaders as a symbol of enduring partnership.

The Shoppes at Marina Bay Sands transformed into an impassioned runway, where adidas Creators, athletes, and influencers showcased the SS25 collection—blending performance and streetwear with effortless style.

Among the standout models were national triathlete Nicholas Rachmadi, football stars Hariss Harun and Shahdan Sulaiman, adidas Runners captains Eugene Lim and Sofie Chandra, and singer-songwriter Jean Seizure. A family photo immortalised the moment, capturing the spirit of unity and excitement for this new chapter.

Art in Motion: “Steel in Bloom”

Adding to the store’s artistic allure, homegrown metal fabrication studio Baremetalco unveiled a breathtaking two-piece installation, “Steel in Bloom”, inspired by Singapore’s iconic Supertree Grove. In a special Q&A session, founder Matthias Yong shared the vision behind the work—crafted entirely from stainless steel as a tribute to progress and innovation.

At the heart of the installation lies the Badge of Sport logo, intricately cut from the map of Singapore, symbolising the brand’s deep roots in the city. National orchids bloom outward, representing the evolution of sport, culture, and style—while the Marina Bay Sands towers stand tall in the mural, anchoring the store’s connection to Singapore’s skyline.

Wearable Heritage: The Marina Bay Sands Exclusive

To commemorate the launch, adidas introduced an exclusive Key City Tee—available only at the Marina Bay Sands store. The design merges heritage and modernity, featuring chrome-finished Vanda Miss Joaquim orchids alongside the Marina Bay Sands Vortex and Sampan, celebrating Singapore’s unique blend of tradition and futurism.

The New Clubhouse: More Than Just a Store

More than just a retail space, the new Marina Bay Sands store is set to become a cultural epicentre for the adidas community. With exclusive adiClub rewards, member-only events, and exciting local partnerships in sports and culture launching soon, the brand is doubling down on its mission to bring people together through movement and style.

For more updates and details, check out adidas Singapore’s official Instagram here.

adidas at The Shoppes, Marina Bay Sands

Address: 10 Bayfront Ave #B2-96/97, Singapore 018956

How To Get There

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