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3rd January 2025 EDT RELEASES

GU x Squid Game 2 [Release Date/Price/Where To Buy]

Injecting a dose of thrilling drama into conventional sportstyle.

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Squid Game 2 has ignited a cultural frenzy since its Netflix debut. Transcending the screen, the series has partnered with Japanese fast fashion giant GU, expanding its influence beyond entertainment.

About the GU x Squid Game 2 Collection

GU Squid Game 2 Netflix

Reflecting the show’s iconic symbols and uniform-inspired design elements, the Squid Game x GU collaboration delivers a full lineup of apparel and accessories. From t-shirts and sweats to loungewear, socks, and even boxers, the collection injects a dose of thrilling drama into conventional sportstyle.

Release Details

Priced between 390 JPY (~US$2.50) to 3,990 JPY (~US$25), the GU x Squid Game 2 collection launches 17 January via GU Japan stores and gu-global.com. Don’t miss out!

In other news, check out the Uniqlo UT x Dragon Ball DAIMA SS25 Collection.

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