2024 brings a triple celebration for Sanrio Characters, with beloved icons Hello Kitty, My Melody, and Patty & Jimmy reaching their 50th anniversaries. To honor these milestones, Sanrio and UNDERCOVER have collaborated on an exclusive capsule collection, making this year unforgettable for fans.

About the UNDERCOVER x Sanrio Capsule Collection

With a nostalgic nod to their original character designs, the collection offers a stylish lineup, including cropped sweatshirts with subtle character embroidery, a dazzling My Melody sweatshirt adorned with sequins, and pieces featuring UNDERCOVER’s iconic bear embracing Hello Kitty.

Fans can also find cropped hoodies spotlighting Patty & Jimmy, along with an array of accessories—think character-detailed caps, classic tote bags, and sequined pouches—each crafted to make this anniversary one to remember.

Release Details

With a pre-launch set for 20 November at Isetan Shinjuku and Mitsukoshi Isetan Nagoya, the UNDERCOVER x Sanrio capsule collection will officially launch on 23 November at UNDERCOVER stores and on undercoverism.com. Prices range from 7,700 JPY (~US$50) to 99,000 JPY (~US$640).

In other news, check out the Pokémon x VANDY THE PINK Collection.

Alternatively, you can also head to the SNKRDUNK App via the banner below and browse the latest and greatest in sneakers, streetwear, and TCG.

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