The running footwear landscape has witnessed a seismic shift in recent years, with Swiss-based On Running emerging as a force, challenging the dominance of established brands. Building upon its growing momentum, On Running has ventured into the realm of high-fashion collaborations, partnering with LOEWE. Their latest endeavor: a ten-piece collection featuring the Cloudtilt silhouette.

About the LOEWE x On Cloudtilt Collection

The Cloudtilt retains its signature tooling, while the upper receives a transformative makeover, featuring a new knit construction that integrates into the sock-like collar. Speed laces, reinforced with a fused TPU film, offer a secure and adjustable fit.

LOEWE’s logo adorn both shoes and the tongue tag. The On symbol maintains its prominent position on the lateral heel. Proximate, the Cloudtilt’s Helion superfoam-cushioned midsole provides exceptional comfort and performance, while the CloudTec Phase technology ensures optimal traction and stability.

The collection comprise a diverse palette of ten colors, including Khaki, All Black, Orange, All White, Sand, Dark Sand, Lime Green, Wild Rose, Cherry, and Neon Yellow.

Release Details

The LOEWE x On Cloudtilt Collection will be available for purchase on 10 October, through On and LOEWE channels, both online and in-store. Seven of the ten colorways will be offered in unisex sizing, but the Wild Rose, Cherry, and Neon Yellow iterations are exclusively designed for women.

In other news, check out the Saucony Grid NXT Pack. Alternatively, you can also head to the SNKRDUNK App via the banner below and browse the latest and greatest in sneakers, streetwear, and TCG.

Follow us on:

• Facebook
• Instagram
• TikTok
• Pinterest
• Twitter