[Update 25 Sep 2024] Media exclusive images of the LE SSERAFIM “CRAZY KIDS NEVER DIE” merch have emerged, courtesy of Elle Korea, Singles Magazine, and Cosmopolitan Korea! Check them out in the gallery above now.

[Update 19 Sep 2024] Briefly after the arrival of concept photos, full lineup details for the LE SSERAFIM “CRAZY KIDS NEVER DIE” merch have been revealed. The extensive range includes the “CRAZY” album merch, the group’s brand merch, and collaborations with Alpha Industries and JanSport.

Anticipate the official launch on 26 September, 11AM (KST) happening via Weverse Shop and select retailers, including Alpha Industries, JanSport, KREAM, and MUSINSA.

[Update 19 Sep 2024] More concept photos of LE SSERAFIM’s “CRAZY KIDS NEVER DIE” merch have surfaced, revealing exciting collaborations with Alpha Industries and JanSport. Alongside the previously teased items, fans can look forward to a sleek MA-1 jacket and a stylish backpack.

Be sure to check out the gallery for a closer look at these must-have pieces while we patiently await the full lineup details and pricing information.

Following the immense success of their latest mini-album “CRAZY”, K-pop girl group LE SSERAFIM has now teased the upcoming launch of their latest brand merch collection. FEARNOTs can expect to get their hands on exclusive items inspired by their latest concept “CRAZY KIDS NEVER DIE”.

About the LE SSERAFIM “CRAZY KIDS NEVER DIE” Merch

While no specific lineup details have been revealed at this time, the concept film has offered some clues about what FEARNOTs can expect from LE SSERAFIM’s new merch collection.

Considering the group’s past releases, we can expect to see new athleisure pieces. The teaser shows Chaewon, Yunjin, and Eunchae in trendy tracksuits, while Sakura’s “CRAZY KIDS NEVER DIE” tee and Kazuha’s LE SERRAFIM-branded knit top suggest casual alternatives.

The video also highlights the album’s bear character and candies, suggesting the arrival of plush toys and unique confectionery items. These additions would align with the group’s previous successful cafe collaborations, expanding their merchandise offerings beyond clothing.

Release Details

Full details of the LE SSERAFIM “CRAZY KIDS NEVER DIE” merch collection are slated to be unveiled on 26 September. Stay tuned for further updates!

In other news, ABC-MART Japan and STAYC unveil New Balance “Always Together” campaign.

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