UGG has just dropped their latest campaign, “Feels Like UGG,” setting the stage for the upcoming Autumn/Winter 2024 season. The brand has pulled out all the stops by enlisting a star-studded lineup to embody the UGG spirit, casting Leah Dou, Precious Lee, Alex Consani, Karabo Poppy Moletsane, Phil Oh, Young Mazino, and Hanni from NewJeans.

This diverse cast represents UGG’s dedication to fostering a community that celebrates individuality and creative expression.

About the UGG “Feels Like UGG” AW24 Collection

The UGG AW24 campaign showcases each celebrity in trendy ensembles that highlights the latest footwear and ready-to-wear, such as:

• UGG® New Heights Cozy Clog ($140) – As seen on Karabo Poppy Moletsane
• UGG® Pumped Slide ($150) – As seen on Leah Dou
• UGG® Classic Mini Dipper ($160) – As seen on Alex Consani
• UGG® Classic Ultra Mini New Heights ($170) – As seen on Hanni (NewJeans)
• UGG® Classic Twin Seam New Heights ($190) – As seen on Precious Lee
• UGG® Classic Mini Pumped Molded ($200) – As seen on Leah Dou
• UGG® TrailGazer ($200) – As seen on Young Mazino
• UGG® Neumel High Weather Hybrid ($210) – As seen on Young Mazino
• UGG® New Heights Platform Xtra ($280) – As seen on Alex Consani
• UGG® MetroPeak ($280) – As seen on Karabo Poppy Moletsane
• UGG® Marlene Jacket Boucle ($198) – As seen on Alex Consani
• UGG® Emmalyn UGGfluff Puffer Jacket ($248) – As seen on Hanni (NewJeans)
• UGG® Frankie UGGfluff Jacket Topa ($248) – As seen on Alex Consani and Karabo Poppy Moletsane
• UGG® Ronney Puffer Jacket High Pile ($298) – As seen on Precious Lee and Hanni (NewJeans)
• UGG® Alesandra Faux Fur Coat Nov ($378) – As seen on Precious Lee

Release Details

UGG’s AW24 collection is now available for purchase on the UGG website. Additionally, get ready to immerse yourself in the world of UGG as 21 September marks the official start of #UGGSeason. The brand is gearing up for a series of exciting activations and events designed to foster a sense of community and self-expression.

Stay tuned to the brand’s social media platforms for more details on how you can participate and connect with fellow UGG enthusiasts.

In other news, check out the sacai x KAWS:HOLIDAY Shanghai Tee.

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