PUMA reintroduced its Easy Rider sneaker earlier this year, unveiling it in a range of eye-catching colorways. This classic and often overlooked vintage sneaker is poised for a fresh and youthful update in September 2024.

About the BEAUTY & YOUTH x PUMA Easy Rider “Dark Grey”

In collaboration with BEAUTY & YOUTH, the PUMA Easy Rider Vintage sneaker has been given a luxurious makeover. The redesign features a sleek dark grey color scheme and several refined enhancements.

BEAUTY & YOUTH’s take on the PUMA Easy Rider includes an upper crafted from plush suede and crisp nylon, creating a clean yet textured aesthetic. The sneaker also retains the iconic lug gum soles, now accented with blueish-grey paint, preserving a key element of the original design with a modern twist.

This new iteration of the PUMA Easy Rider sneaker carries the same appeal as the adidas SL72, both of which debuted in the 1970s with slimmed-down toe boxes and retro-inspired designs for enhanced agility. Their flat, low-profile silhouettes offer a subtle alternative to the current trend of chunky sneakers.

Release Details

For those interested, the brands are set to release the BEAUTY & YOUTH x PUMA Easy Rider “Dark Grey” in September 2024. The shoe saw reservations open up ahead of its release on United Arrows’ website on 15 August.

Sources: Highsnobiety; Fullress; @fullresscom

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