It is a given that the best athletes have their own signature shoe to establish their branding and their impact on the sporting world. Think Michael Jordan, LeBron James, and Cristiano Ronaldo. All unequivocally signed to Nike with their signature lines. Usain Bolt in his heydays was the face of PUMA and now, American track and field athlete, Noah Lyles is looking to make his mark with adidas.

The runner just made history, sprinting to a gold medal in the men’s 100-meter dash, a couple of nights ago. It was a photo finish for the ages, though it created controversy online, and the first time an American claimed gold in the event since 2004. This guy is more than just speed; he’s got charisma and big plans.

After his epic win, Noah Lyles, an adidas athlete, made a bold statement, claiming that he wants his own sneaker. He’s serious about getting a signature shoe, saying there’s big money to be made in sneakers, unlike the world of track spikes.

It’s an ambitious goal. Until now, track stars haven’t really gotten the signature shoe treatment. Basketball and football players have dominated that scene. But Lyles is changing the game. He sees a chance to put track athletes on the sneaker map.

Michael Johnson, another legendary sprinter, never got his own signature shoe. It’s a crazy thought considering his impact on the sport. Noah Lyles knows this and wants to be the one to break that trend. He sees a signature sneaker as a way to inspire future athletes and build his own brand.

Achieving this is a significant challenge, yet Noah Lyles is proving that anything’s possible. If he does, it’ll be a game-changer for track and field. After all, it is not strange for Olympic winners to have their own signature shoes.

In other news, check out the New Balance 993 “Driftwood”.

Alternatively, you can also head to the SNKRDUNK App via the banner below and browse the latest and greatest in sneakers, streetwear, and TCG.