[Update 5 Aug 2024] More details of the New Balance MADE in UK 991v2 “Black/Pink” have emerged! This pair is confirmed to be part of a 991v2 “Regional Exclusive” collection, with a limited run of 500 pairs, exclusive to atmos Tokyo.

The release is also slated to happen on 14 August, with a raffle currently ongoing till 13 August, 8:59AM (JST). Don’t miss your chance on copping a pair!

The New Balance 991v2, previously seen in a highly coveted collaboration with Ronnie Fieg’s Kith, is set to make another splash with a Japan-exclusive “Black/Pink” colorway.

A bold fusion of the two hues creates a dynamic aesthetic, with a Black mesh base providing a sleek foundation while the Pink suede overlays add a pop of color. This gives the sneaker a harmonious look, while the inclusion of a FuelCell midsole and Ndurance outsole ensures comfort and durability.

Retailing at 37,400 JPY (~US$244), the New Balance MADE in UK 991v2 “Black/Pink” will arrive via select New Balance retailers in Japan. Prior to its launch, a raffle draw for the pair is slated to run from 27 July, 10AM (JST) to 9 August, 8:59AM (JST) via atmos.

Don’t miss out on this exclusive release!

In other news, check out the GU x Naruto: Shippuden apparel collection.

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