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27th June 2024 EDT RELEASES

There’s a thisisneverthat x New Balance 1000 in the Works

Another collaboration on the 1000, following JFG and ALD's.

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thisisneverthat reunites with New Balance to unveil the thisisneverthat x New Balance M1000, a collaborative sneaker that reimagines New Balance’s flagship performance running shoe.

This latest collaboration marks a significant milestone for both brands, as it represents the first time the South Korean streetwear label takes on the 1000 series from NB’s catalogue. Known for its premium craftsmanship and innovative technology, the 1000 has long been a staple among runners.

While specific details regarding the design of the thisisneverthat x New Balance M1000 remain under wraps (literally), the collaboration is sure to generate excitement among fans of both brands. thisisneverthat’s signature minimalist aesthetic, coupled with New Balance’s expertise in performance footwear, promises a sneaker that blends style and functionality seamlessly.

With the release date yet to be announced, details regarding the titular pair will be unveiled in the coming weeks. Stay tuned for further updates!

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