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19th April 2024 EDT RELEASES

Nike Celebrates Their Air Technology With the “Blueprint Pack”

A showcase of the Swoosh's most cutting-edge Air innovations across various categories.


Nike’s hallmark Air technology revolutionized sneakers, and it’s about to experience another. To coincide with the 2024 Paris Olympics, Nike is launching the titular “Blueprint Pack”, showcasing their most cutting-edge Air innovations across various categories.

The pack pays homage to the brainchild of former aerospace engineer Frank Rudy, his vision, and his relentless pursuit of peak athletic performance.

Drawing inspiration from Nike co-founder Bill Bowerman’s obsession for efficiency, the pairs—all dressed in classic Nike colors—feature elements inspired by his sketches, handwriting, and even the “dot” Swoosh markings he used on early athletic spikes to save weight on stitching on a logo.

The powerhouse roster includes the Air Max DN, Air Zoom Pegasus 41, and the all-new Air Zoom GT Hustle 3. This latest addition to the Greater Than series boasts impressive wear-testing results. Athletes consumed less oxygen while wearing the GT Hustle 3 compared to its predecessor, the GT Hustle 2. This translates to increased energy return without sacrificing comfort or weight.

This pack extends beyond the court, featuring innovations across running, sportswear, track, and soccer. From the lightweight responsiveness of the ZoomX Dragonfly 2 to the explosive speed of the Mercurial Superfly 9, the Blueprint Pack caters to a wide range of athletes.

The Nike “Blueprint Pack” launches on 3 July and will be availed in full-family sizing (depending on the model) at Nike’s brick-and-click stores and select retailers. Prices range from US$75 to US$285.

Source: Sole Retriever

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