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adidas Originals Taps BLACKPINK for “Home of Classics” Campaign

A two part campaign, with the first focused on '90s music and vintage aesthetics.

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[Update 12 May 2023] Following the first set of campaign imagery, adidas Originals and BLACKPINK takes a leap into the 2000s era for the second part of their collaborative “Home of Classics” campaign.

Members of the girl group takes on a modern-inspired set of apparels, with the Campus 00s showcased as the main footwear. Take a look at the latest shots on the article slider above and head over to adidas retailers to cop the Campus 00s now.

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Continuing on their ongoing partnership, sportswear label adidas Originals and K-Pop female idol group BLACKPINK returns for the former’s latest “Home of Classics” campaign.

“Home of Classics” looks back to iconic silhouettes of the Three-Stripes label, promoting the brand’s visions on originality and creativity. The campaign is split into two parts, with the first focused on a theme on ’90s musics and vintage aesthetics.

Members Jennie and Rosé are seen rocking the Superstar, a ’70s classic with a distinguished shell toe details. Jisoo and Lisa on the other hand, takes on the Forum Low, a versatile basketball silhouette with a modern street aesthetic.

Take a look at the latest shots on the top slider above as we anticipate the second part of the campaign and also future collaborative works from the duo. In the meantime, check out adidas’ official website to find out more about the full lineup from the collection.

In other sneaker-related news, check out the Nike Cosmic Unity 3 “As One We Win”.

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